Sobia Yousufi

Visual Data Storytelling
&
AI Consultant

Bridging art, engineering, and analytics to craft intelligent, human-centered data solutions.Explore the links below to dive into my world, from my blog on embracing the process, to Slayer Creations, ZarbZar fashion, engineering projects on GitHub, and booking a consultation time for my services. Everything you need is just a tap away.

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© Cayce Pollard. All rights reserved.

Services

Data Strategy & Visualization
Clarify your business goals and transform raw data into clean, easy-to-understand dashboards using Tableau and Power BI. I ensure consistent data governance, automate flows, and deliver insights that drive fast, confident decisions, all wrapped in visually striking, on-brand designs.Analytic Reporting & Forecasting
From historical performance to forward-looking trends, I turn numbers into meaningful stories. With anomaly detection, trend analysis, and vivid report design, I help you uncover opportunities and make smart choices for sustainable growth.Design & Illustration
From Adobe InDesign and Illustrator to Figma and digital art tools, I create cohesive, high-impact visuals from branding assets and print materials to UI layouts and content that communicates with clarity and style.Ethical AI & Governance
I implement strong, risk-aware AI processes including bias mitigation, privacy protection, and security so your AI is built on a foundation of fairness and trust.SEO & SEM Strategy
Boost your visibility and attract the right audience through tailored SEO and SEM campaigns. I help you identify high-impact keywords, optimize content, and refine ads to maximize ROI.Team Workshops & Mentorship
Empower your team with hands-on training in data strategy, design thinking, ethical AI, or digital marketing. My sessions improve skills, build confidence, and align teams toward shared goals.To schedule a 1:1 session, scroll to the Calendly icon on the Home section. If you’re on a different section, simply press the back button to return and book your time.

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About

I’m the founder of ZarbZar and Slayer Creations where design, data, and storytelling come together in powerful, unexpected ways. With roots in Electrical Engineering and a Master’s in Business Analytics, I blend logic with soul, turning tradition into style and insight into art. What began as a creative outlet has grown into two bold brands that reflect culture, intention, and identity.In addition to building these brands, I also offer consulting services, helping individuals and businesses bring clarity to complexity through data strategy, visual storytelling, and design thinking.Hit the back button to access my Calendly link and book a session whether you’re looking for data strategy, creative consulting, or a custom collaboration, I’d love to connect.

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